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Aura Faith Wellness

Helping you to discover the power of health and wellness

Aura Faith Wellness is a MedSpa specializing in lymphatic massages and weight management. Founder, Brookelynn Riley, RN believes that wellness is not just a trend, but it's a way of life. LLYP Studios worked diligently with AFW to help craft a brand message that resonated with their audience. We crafted the AFW brand from ideation by developing a brand identity, web design, and providing consulting services.

Client

Aura Faith Wellness

Year

2023

Category

Medical

What We Did

Brand Strategy

Key Messaging

Brand Identity

Web Design

We started the project by diving deep into the AFW founder story and creating a bridge between why the business was launched and why it matters to its clients. During this phase, we met with Brookelynn virtually and brought clarity around her target audience, mission, values, and long-term vision. We also conducted a competitor analysis over a 7-day timeframe to develop competitive positioning for the AFW brand.

​The Final Impact:

  • Developed a brand identity that was true to the medical industry but still reflected AFW values

  • Designed a minimalistic website that clearly outlined services and clients journey

  • Enhanced brand experience by implementing clear messaging and attention to sleek details

WEB DESIGN
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Sherwanna is Amazing! She executed all my ideas and wants timely, beautifully, and with excellence. I am grateful for her transparency and gifts as a visionary. Her professionalism is admired and appreciated. 

- Brookelynn Riley, RN, Founder of Aura Faith Wellness

Encapsulated by their new tagline
"Discover the Power of Wellness"